You know exactly which companies can be your potential customers and aim to connect with those decision-makers in your community. For this, we combine Account-Based Marketing (ABM), Social Selling with LinkedIn, and the Inbound Marketing methodology into a powerhouse that guides you strategically and globally to the right customers.
Identify target customers
Build target lists
Establish contacts via LinkedIn
Build trust with Inbound Marketing
Facilitate personal connections
Why no corner of the world is too far for you
Your company operates in a niche with an international customer base. Especially in a challenging economic environment, the focus is on quickly and flexibly tapping into new markets. Due to the target companies, the right decision-makers can be precisely identified and connected with the relevant individuals in the company. Experiences in the pharmaceutical, machinery, IT, or financial industries show remarkable results in a short period.
In B2B marketing, companies operate in narrow niche markets. Desired customers can be clearly defined based on certain criteria. This allows for targeted marketing without significant loss of reach.
You don't want everyone!
That's a good thing. Due to your skills, structure, and offerings, certain potential customers are a better fit than others. It doesn't make sense to spread yourself too thin. Instead, it's much more effective to focus energy on those companies that are a better match from the outset.
We find the right ones for you
Together, we define your ideal customers, and then we embark on the search. The output of the research is a list of potential target customers. Specifically, we are talking about companies with addresses and the necessary details.
Every relationship begins with an initial contact
Building contacts requires diligence. We can take care of this first step for you. We reach out to the target person on your behalf and initiate the relationship. Experience shows that around 1/3 of the target individuals respond promptly and engage in a relationship.
Relationship development with valuable content
In the next phase, the contact is nurtured with valuable content such as blog posts, whitepapers, eBooks, webinars, or live events. We expand the foundation within the company and stay engaged until a personal contact with sales can be established based on a specific project. Bingo, you have gained a valuable lead!
